Epocrates is one of the most popular medical apps available for iPhones, iPads, Android, Blackberry, Palm, and Windows Mobile. It’s intended to help physicians access medical information — including drug dosing, reference values for vital statistics, and information about diseases — quickly and efficiently. Because the app market is glutted with medical applications, the value of Epocrates is that it combines the most important functions into a single app. In a recent press release, the Epocrates compay referred to the app as a “prescription for medical app overload”:
Mobile apps are only as valuable as they are useful. We’ve advanced the user experience of our world-class drug reference app and added a singular channel to discover, store and access reliable tools. Furthermore, this is a fresh foundation for new partner engagements and opportunities to deliver even more value-add resources to our network.